Meet our team

Jonathan Rons

Founding Partner

Work Background

TLM Group, Head of Convenience
Zapper, Business Development Director
HIM, Client Director
Musgrave, Business Development Manager
Conoco, Category Manager

Jonathan has over 25 years’ experience of convenience format retailing, wholesaling and shopper understanding.

From forecourts during his time at Conoco to larger formats during a spell at Musgrave Retail Partners, to becoming Senior Client Director at HIM research and consultancy, where he shared the importance of shopper understanding, he worked extensively with Premier, Musgrave, Nisa, Costcutter and Spar, as well as company managed operations such as McColls, Co-op and many regional Co-ops.

Having opened and redeveloped hundreds of stores in the UK and Europe, and been involved at all levels of a business, Jonathan has acquired vast experience in store development, store operations, buying and other support functions. Jonathan is an experienced speaker at many industry and retailer events, both in the UK and Europe.

Over 100 years of experience we’ll ensure you get the best guidance.